MudLOVE turned 10 years old on September 1st, and to celebrate we continued our tradition of throwing a party in Winona Lake! It was a beautiful day that included a yoga class, a group of amazing makers, delicious Bento Boxes, and an after party at The Garden.
We’re guilty. We’ve rewarded people for leaving and entertained the idea of retargeting our customers. In hindsight, it was desperate and we wanted to see our conversion rate go up. Even though we were technically rewarding our customers, we were only undervaluing the brand and overvaluing a number.