Giving Back Since Day One

Luke, founder of MudLOVE, started the business in 2009 out of a need to do something meaningful. Giving back is one of our cornerstones; every bracelet or mug you purchase provides one week of clean water to someone in the Central African Republic.

Our Partner: Water for Good

Water for Good is tackling water poverty in one of the world’s most forgotten countries: the Central African Republic. Their goal? Clean, lasting water for every man, woman, and child in the Central African Republic.

$450,000 Donated

Thanks to your support and thousands of others around the world,  in 2019 we're honored to donate our one-millionth week of clean water. This is equivalent to over $450,000, all thanks to you. If you have a mug or bracelet at home, you made this possible. 

The Dirty Water Effect


Diseases from drinking contaminated water kill more people every year than all forms of violence, including war. ­43% of those deaths are children under five years old (WHO).


Women and girls in Sub- Africa spend an average of 7 hours each day collecting water. This greatly decreases the time to spend on their families, child care, household tasks, or even rest and recreation.


People waste time collecting water resulting in limited time engaging in economic opportunities. Unclean water and poor sanitation affect fields like tourism, food businesses, agriculture, labor market, etc.

What's Next?

By 2030, Water for Good and its partners will end water poverty for every man, woman, and child in one of the world’s most underdeveloped and forgotten countries, the Central African Republic. By working through local people, building sustainability, and partnering with people like you, Water for Good is confident that together we can achieve this goal. 


The water crisis is far from over, and you can be part of the solution. Learn more about Water for Good's effors in the Central African REpublic and donate to change a life by visiting their website.

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